We believe every business deserves intelligence
Most small businesses make decisions on instinct — not because they lack data, but because the tools to analyze it were built for Fortune 500 companies with dedicated data teams and seven-figure software budgets.
We built Bespoke Analytics to fix that.
The problem we set out to solve
After years of consulting with small and medium businesses, our founder Tyrese Sterling noticed the same pattern over and over: companies were drowning in data but starving for insights. Their CRMs, spreadsheets, and databases held the answers to every strategic question they had — but accessing those answers required SQL knowledge, data engineering resources, or $50,000/year BI platforms they couldn't afford.
The most common question he heard from business owners? “Can't I just ask my data a question and get an answer?”
With the rise of large language models and modern AI, that question finally had an answer. Bespoke Analytics was born — a platform that lets any business owner type a question in plain English and get an instant, accurate, visualized answer.
“I was tired of watching business owners pay consultants thousands of dollars to pull reports they should be able to generate themselves in seconds. That frustration became Bespoke Analytics.”
Our mission
Democratize business intelligence for the 99% of companies that enterprise BI tools left behind.
We believe that a 10-person e-commerce store deserves the same quality of business insights as a billion-dollar corporation — and we're building the platform to make that true.
What we stand for
Six principles that guide every decision we make — from product to pricing to support.
Simplicity First
If your team needs a training manual to use it, we've failed. Every feature we ship has to pass the 'can my mom use this?' test.
Radical Transparency
We show our work. Every answer includes a confidence score and the columns we analyzed so you can trust — and verify — every insight.
Built for Real Businesses
We design for the owner-operator running a 12-person team, not the Fortune 500 data scientist. SMBs are our core customer, not an afterthought.
Trust Through Security
Your business data is sensitive. We use bank-grade encryption, strict access controls, and never sell your data. Period.
Outcomes Over Features
We measure success by whether your business makes better decisions — not by how many buttons we add to the dashboard.
Accessible Pricing
Enterprise analytics shouldn't require an enterprise budget. We price for the businesses that need us most — starting at $29/month.
Built by Sterling Consulting Services
Bespoke Analytics is a product of Sterling Consulting Services, a technology consultancy that has helped dozens of small businesses modernize their operations, data infrastructure, and digital presence.
We don't just build software — we partner with businesses to make sure technology actually solves their problems.